Ken Hughes

Ken Hughes

Ken Hughes is now acknowledged as being one of the world’s leading authorities on consumer and cyber shopper behaviour. He is internationally renowned for helping his largely blue-chip client base to understand the physical, digital and future consumer.

About Ken Hughes


With 20 years’ experience as CEO of a consumer insight agency, he blends his understanding of consumer & cyber psychology, digital anthropology, behavioural economics and retail futurology to explore the needs of the new consumer and predict the changes to come. 

Ken advises some of the biggest brands in the world on customer experience, omnichannel strategy, artificial intelligence, shopper marketing, retail trends, the millennial / Gen Z shopper and the peer-to-peer economy. As an accomplished author, TED speaker, part-time university lecturer and actor, his performances are insightful and thought-provoking. His presentations are infamous for their sheer energy, entertainment and passion, not to mention his generous Irish wit. 

Drawing on his history as an actor, while his live stage performances are infamous, he is also now considered one of the world’s top virtual speakers, as engaging on screen as he is live in person. As a behaviouralist and life strategist, he is also passionate about change, leadership, disruption, success, innovation, personal development and motivation. He brings this to life in his work with high performance athletes and executives all over the world. 

Every year, Ken shares his thought-disrupting insight with tens of thousands of delegates globally. He is one of the most popular keynote speakers booked on the international conference and webinar circuit relating to the future of consumerism. 

Regularly voted ‘Best Speaker’ at the events where he is invited to perform, he believes in engaging and delighting event attendees at every opportunity, live or virtually.

Keynote Topics


Love Is a Verb

Embedding connection on our “Digital First” world. A speech to inspire and engage, to entertain and to challenge how we think about the nature of relationship and connection. If we are serious about deepening our customer and employee relationships, we have to invest in emotional intelligence.

The Blue Dot Consumer

Understanding the modern new consumer. This speech challenges any business to success through the lens of their future consumer. We look at the social, cultural and cyber behavioural forces pressing on humanity, and how changes in consumer expectations have forever changed the game.

The Joy of CX

Why your CX is everything. An entertaining and informative look at the modern consumer and their expectations, how and why the bar has been set high for CX and what your brand and business should be considering.

Artificial Intelligence, Where Silicon Meets Soul

AI isn’t about the machines. It is about how we keep our influence and consumer communications as the algorithms and robots step in. This speech looks at where we have come from, where we are and where it could all be going.

Work 3.0

Why your employee experience is everything. This speech looks at the new values these employees now hold dear and how the workplace of the future needs to deliver. Organizations now have to focus on giving an employee a truly authentic experience, one that is genuine and talks to these new social values.

The Innovation Engine

Fueling personal success. This unique speech challenges delegates at an individual level to rewire how they think and act, to build a culture of creativity from the ground up. By rewiring yourself to look for opportunity, creativity and success follow.

What people say about Ken Hughes

“Ken’s true talent is the tailoring of his content to our audiences.  We have invited him to speak at several different Red Bull events globally, and he always challenges each of us to think outside of the box. He is an educational and inspirational presenter, as entertaining and engaging as he is challenging. Not to be missed.”

“Ken is an energetic, thought-provoking speaker. I’ve had Ken speak at two Google events now and Ken has scored higher than any other speaker I’ve ever had before, lasting a long time in the memories of the delegates.”

“Ken’s speech at both our US and European CX events really excited delegates for the need to better engage with the new consumer and get personal and experiential. As a speech it was relevant, insightful as well as great fun. An ideal mix.”

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  • Love Is a Verb – Embedding Connection In Our “Digital First” World
  • The Blue Dot Consumer – Understanding the Modern New Consumer
  • Artificial Intelligence, Where Silicon Meets Soul
  • Work 3.0 – Why Your Employee Experience is Everything
  • The Innovation Engine – Fueling Personal Success